HoldingsChannel.com
All Stocks Held By Bell Rock Capital LLC
As of  03/31/2020
   EntityAmountChange
 12/31/2019 to 03/31/2020
Position Size
($ in 1000's)
APPLE INC 32,528 -2,225 $8,272
     AAPL32,528-2,225$8,272
AMAZON COM INC 2,645 -587 $5,157
     AMZN2,645-587$5,157
PROSHARES TR (QLD) 49,937 +8,410 $4,473
     QLD49,937+8,410$4,473
CHURCH & DWIGHT INC 40,429 -7,896 $2,595
     CHD40,429-7,896$2,595
ISHARES TR (ITA) 15,303 +5,619 $2,201
     ITA15,303+5,619$2,201
CAMPBELL SOUP CO 43,893 -6,325 $2,026
     CPB43,893-6,325$2,026
MICROSOFT CORP 12,128 -2,793 $1,913
     MSFT12,128-2,793$1,913
MCDONALDS CORP 11,345 +824 $1,876
     MCD11,345+824$1,876
KEYCORP 179,780 -235 $1,864
     KEY179,780-235$1,864
VISA INC 10,101 +273 $1,627
     V10,101+273$1,627
DISNEY WALT CO 16,751 +4,233 $1,618
     DIS16,751+4,233$1,618
COSTCO WHSL CORP NEW 5,602 +809 $1,597
     COST5,602+809$1,597
PROCTER & GAMBLE CO 13,992 -1,315 $1,539
     PG13,992-1,315$1,539
INNOVATIVE INDL PPTYS INC 20,106 -2,916 $1,527
     IIPR20,106-1,416$1,527
FORD MTR CO DEL 309,845 +69,502 $1,497
     F309,845+80,502$1,497
ISHARES TR (USHY) 40,190 +40,190 $1,427
     USHY40,190+40,190$1,427
NETFLIX INC 3,728 -167 $1,400
     NFLX3,728-167$1,400
DIAGEO P L C 10,754 +2,953 $1,367
     DEO10,754+2,953$1,367
TARGET CORP 13,854 +3,574 $1,288
     TGT13,854+3,574$1,288
INVESCO QQQ TR 6,392 +817 $1,217
     QQQ6,392+817$1,217
AMERICAN EXPRESS CO 12,657 +3,705 $1,084
     AXP12,657+3,705$1,084
CLOROX CO DEL 6,010 +342 $1,041
     CLX6,010+342$1,041
INTERNATIONAL BUSINESS MACHS 7,879 +1,735 $874
     IBM7,879+1,735$874
HOME DEPOT INC 3,543 -600 $661
     HD3,543-600$661
MALVERN BANCORP INC 51,939 +1,428 $636
     MLVF51,939+1,428$636
FIRST TR EXCHANGE TRADED FD (FXH) 8,530 +391 $631
     FXH8,530+391$631
COCA COLA CO 12,927 +1,359 $572
     KO12,927+1,359$572
PROSHARES TR (UPRO) 20,000 +20,000 $553
     UPRO20,000+20,000$553
PROSHARES TR (UYG) 22,799 +68 $541
     UYG22,799+68$541
KELLOGG CO 8,565 +397 $514
     K8,565+397$514
MASTERCARD INC 2,127 +905 $514
     MA2,127+905$514
JOHNSON & JOHNSON 3,897 -32 $511
     JNJ3,897-32$511
AT&T INC 16,346 +845 $476
     T16,346+845$476
BLACKROCK TAX MUNICPAL BD TR 20,400 +101 $445
     BBN20,400+101$445
ISHARES TR (AGZ) 3,649 -271 $440
     AGZ3,649-271$440
ISHARES TR (NYF) 7,447 UNCH $421
     NYF7,447UNCH$421
SPDR SER TR (SPIB) 12,214 -1,298 $415
     SPIB12,214-1,298$415
ISHARES TR (SMIN) 15,257 +413 $353
     SMIN15,257+413$353
SPDR GOLD TRUST (GLD) 2,347 -4,534 $347
     GLD2,347-4,534$347
CALLAWAY GOLF CO 32,360 +14,263 $331
     ELY32,360+14,263$331
VANGUARD BD INDEX FDS (BSV) 4,004 +60 $329
     BSV4,004+60$329
SPDR SER TR (SPLG) 10,831 -1,131 $328
     SPLG10,831-1,131$328
HONEYWELL INTL INC 2,438 +146 $326
     HON2,438+146$326
PROSHARES TR (PAWZ) 8,341 +606 $324
     PAWZ8,341+606$324
VANGUARD WORLD FDS (VPU) 2,417 +454 $295
     VPU2,417+454$295
CHEWY INC 7,819 +5,117 $293
     CHWY7,819+5,117$293
ALIBABA GROUP HLDG LTD 1,490 +500 $290
     BABA1,490+500$290
BK OF AMERICA CORP 12,945 -121 $275
     BAC12,945-121$275
ISHARES TR (USRT) 6,966 -931 $273
     USRT6,966-931$273
ISHARES TR (IVV) 1,052 +5 $272
     IVV1,052+5$272
ISHARES INC (EWY) 5,403 +451 $254
     EWY5,403+451$254
VANGUARD SCOTTSDALE FDS (VCIT) 2,918 +136 $254
     VCIT2,918+136$254
LILLY ELI & CO 1,819 +7 $252
     LLY1,819+7$252
VERIZON COMMUNICATIONS INC 4,621 -586 $248
     VZ4,621-586$248
SHERWIN WILLIAMS CO 507 +157 $233
     SHW507+157$233
MERCK & CO. INC 2,943 -15 $226
     MRK2,943-15$226
FIRST TR EXCHANGE TRADED FD (FBT) 1,656 -207 $217
     FBT1,656-207$217
ISHARES TR (FLOT) 4,449 +92 $217
     FLOT4,449+92$217
CHEVRON CORP NEW 2,910 +348 $211
     CVX2,910+348$211
ISHARES INC (EWZ) 8,661 +941 $204
     EWZ8,661+941$204
ISHARES TR (ACWI) 3,247 -357 $203
     ACWI3,247-357$203
VALLEY NATL BANCORP 25,899 +3 $189
     VLY25,899+3$189
JETBLUE AWYS CORP 19,000 +19,000 $170
     JBLU19,000+19,000$170
ICICI BANK LIMITED 18,831 +9,971 $160
     IBN18,831+9,971$160
PIMCO HIGH INCOME FD 30,964 -2,708 $152
     PHK30,964-2,708$152
CARNIVAL CORP 11,121 +3,488 $146
     CCL11,121+3,488$146
UNITED STATES STL CORP NEW 22,500 +22,500 $142
     X22,500+22,500$142
PIMCO INCOME STRATEGY FD II 10,490 -2,793 $80
     PFN10,490-2,793$80
PROSHARES TR II (SVXY) 20,000 +20,000 $45
     SVXY1,000+1,000$31
     Call20,000+20,000$14
ABBVIE INC COM $0 (exited)
     ABBV0-514$0
ABBOTT LABORATORIES COM $0 (exited)
     ABT0-704$0
SPDR INDEX SHARES FUNDS PORTFLI MSCI GBL ETF $0 (exited)
     ACIM0-390$0
AUTOMATIC DATA PROCESSING INC COM $0 (exited)
     ADP0-102$0
AMERICAN ELECTRIC POWER CO INC COM $0 (exited)
     AEP0-811$0
AMERICAN FINANCE TRUST INC COM CLASS A $0 (exited)
     AFIN0-337$0
AFLAC INC COM $0 (exited)
     AFL0-300$0
ISHARES TRUST CORE US AGGBD ET ETF $0 (exited)
     AGG0-292$0
FED AGRI MTG CORP 6 NON CUM PFD SERC $0 (exited)
     AGM.PRC0-2,500$0
ALCON AG COM $0 (exited)
     ALC0-50$0
GMAC CAPITAL TRUST I 8125 PRF 15 02 2040 USD25 $0 (exited)
     ALLY.PRA0-169,412$0
ADVANCED MICRO DEVICES INC COM $0 (exited)
     AMD0-242$0
ALGONQUIN POWER & UTILITIES CO 6875 FIX FLT RT SUB NTS $0 (exited)
     AQNA0-55,259$0
ATHENE HOLDING LTD 635DEP 1 1000TH PERP NON $0 (exited)
     ATH.PRA0-4,035$0
AMERICAN WATER WOR COM $0 (exited)
     AWK0-558$0
AMERICAN STATES WATER CO COM $0 (exited)
     AWR0-625$0
ASTRAZENECA ADR SPONSORED $0 (exited)
     AZN0-400$0
BOEING CO COM $0 (exited)
     BA0-4,486$0
BAXTER INTERNATIONAL INC COM $0 (exited)
     BAX0-938$0
BLACKROCK RES & COMMDITIES STR SHS $0 (exited)
     BCX0-2,804$0
BAR HARBOUR BANKSHARES COM $0 (exited)
     BHB0-75$0
BLACKROCK CORE BOND TRUST SHS BEN INT $0 (exited)
     BHK0-1,545$0
VANGUARD INTERMED TERM ETF $0 (exited)
     BIV0-2,611$0
BLACKROCK INVT QUALITY MUN TR COM $0 (exited)
     BKN0-1,982$0
VANGUARD LONG TERM BOND ETF $0 (exited)
     BLV0-304$0
BRISTOL MYERS SQUIBB CO COM $0 (exited)
     BMY0-260$0
VANGUARD TOTAL BND MRKT ETF $0 (exited)
     BND0-100$0
VANGUARD INTL BD IDX ETF $0 (exited)
     BNDX0-541$0
BP ADR SPONSORED $0 (exited)
     BP0-46$0
BERKSHIRE HATHAWAY INC COM CL B $0 (exited)
     BRK.B0-250$0
BLACKROCK UTILITIES INFRASTRUC COM $0 (exited)
     BUI0-1,440$0
CITIGROUP CAP XIII 7875 FX FL TRUPS 30 10 40 $0 (exited)
     C.PRN0-66,433$0
     C0-2,633$0
CATERPILLAR INC COM $0 (exited)
     CAT0-161$0
CRACKER BARREL OLD COM $0 (exited)
     CBRL0-10$0
VIACOMCBS INC COM CL B $0 (exited)
     CBS0-723$0
CROWN CASTLE INTL CORP COM $0 (exited)
     CCI0-8$0
CALAMOS CONVERTIBLE & HIGH INC COM SHS $0 (exited)
     CHY0-7,641$0
CHIMERA INVESTMENT CORPORATION 8 FIX TO FLTG RA CUM R $0 (exited)
     CIM.PRD0-24,039$0
     CIM.PRB0-7,000$0
COLGATE PALMOLIVE CO COM $0 (exited)
     CL0-2,745$0
COMCAST CORP COM CL A $0 (exited)
     CMCSA0-2,191$0
CINEMARK HOLDINGS INC COM $0 (exited)
     CNK0-806$0
CONNECTONE BANCORP INC COM $0 (exited)
     CNOB0-8,926$0
CONOCOPHILLIPS COM $0 (exited)
     COP0-818$0
CENTURYLINK INC COM $0 (exited)
     CTL0-101$0
COGNIZANT TECHNOLO COM CL A $0 (exited)
     CTSH0-205$0
CORTEVA INC COM $0 (exited)
     CTVA0-1,480$0
CVS HEALTH CORPORATION COM $0 (exited)
     CVS0-2,763$0
DUPONT DE NEMOURS INC COM $0 (exited)
     DD0-1,660$0
DOUGLAS EMMETT INC COM $0 (exited)
     DEI0-320$0
WISDOMTREE TRUST EUROPE SMCP DV ETF $0 (exited)
     DFE0-4,482$0
WISDOMTREE TRUST JP SMALLCP DIV ETF $0 (exited)
     DFJ0-1,697$0
DISCOVER FINANCIAL SERVICES COM $0 (exited)
     DFS0-12$0
WISDOMTREE TRUST EMG MKTS SMCAP ETF $0 (exited)
     DGS0-5,788$0
DANAHER CORP COM $0 (exited)
     DHR0-150$0
WISDOMTREE TRUST INTL SMCAP DIV ETF $0 (exited)
     DLS0-894$0
DOW INC COM $0 (exited)
     DOW0-3,109$0
DOUBLELINE INCOME SOLUTIONS FD COM $0 (exited)
     DSL0-998$0
DUKE ENERGY CORP COM $0 (exited)
     DUK0-759$0
DEUTSCHE BANK CONTINGENT CAP T 655 PRF USD25 $0 (exited)
     DXB0-400$0
EBAY INC 6 NTS 01 02 56 USD25 $0 (exited)
     EBAYL0-17,097$0
EAGLE POINT CREDIT COMPANY INC 675 NOTES DUE 30 09 27 $0 (exited)
     ECCY0-35,500$0
CONSOLIDATED EDISON INC COM $0 (exited)
     ED0-627$0
ISHARES TRUST MSCI EAFE ETF $0 (exited)
     EFA0-385$0
ENBRIDGE INC COM $0 (exited)
     ENB0-175$0
EVOLUS INC COM $0 (exited)
     EOLS0-100$0
ENERGY TRANSFER OPERATING L P FIX TO FLTG CUM RED PERP PR $0 (exited)
     ETP.PRE0-26,150$0
     ETP.PRD0-14,000$0
     ETP.PRC0-650$0
ENTERGY CORP COM $0 (exited)
     ETR0-386$0
ETSY INC COM $0 (exited)
     ETSY0-4,085$0
ISHARES INC MSCI GERMANY ETF $0 (exited)
     EWG0-281$0
ISHARES INC MSCI SWITZERLAND ETF $0 (exited)
     EWL0-1,154$0
ISHARES INC MSCI NETHERL ETF $0 (exited)
     EWN0-1,061$0
EXELON CORP COM $0 (exited)
     EXC0-1,782$0
FIRST TR EXCHANGE TRADED FD II GBL WND ENRG ETF $0 (exited)
     FAN0-1,300$0
FACEBOOK INC COM CL A $0 (exited)
     FB0-510$0
FIRST TRUST EXCHANGE TRADED FU DJ INTERNT IDX ETF $0 (exited)
     FDN0-1,822$0
SPDR INDEX SHARES FUNDS PORTFLO EURP ETF $0 (exited)
     FEU0-118$0
FIRST TRUST EXCHANGE TRADED FD WTR ETF $0 (exited)
     FIW0-1,577$0
VANECK VECTORS ETF TRUST INVT GRADE FLTG ETF $0 (exited)
     FLTR0-5,180$0
FIRST TRUST EXCHANGE TRADED FD US EQTY OPPT ETF $0 (exited)
     FPX0-3,466$0
FIRST TRUST EXCH TRADED FUND 2 CONSUMR STAPLE ETF $0 (exited)
     FXG0-163$0
FIRST TRUST EXCH TRADED FUND 2 UTILITIES ALPH ETF $0 (exited)
     FXU0-266$0
GABELLI EQUITY TRUST INC PRF SER G $0 (exited)
     GAB.PRG0-1,000$0
GLOBAL INDEMNITY LTD 7875 SUB 15 04 2047 USD25 $0 (exited)
     GBLIL0-11,000$0
GABELLI DIVID & INCOME TR PFD SER G USD25 $0 (exited)
     GDV.PRG0-12,790$0
GENERAL ELECTRIC CO COM $0 (exited)
     GE0-1,753$0
SPDR INDEX SHARES FUNDS S&P GBLINF ETF $0 (exited)
     GII0-1,396$0
GASLOG PARTNERS LP 85CUM RED PREP FXD FLTG $0 (exited)
     GLOP.PRC0-5,000$0
     GLOP.PRA0-2,000$0
GENERAL MOTORS CO COM $0 (exited)
     GM0-3,394$0
SPDR INDEX SHARES FUNDS ASIA PACIF ETF $0 (exited)
     GMF0-1,034$0
ALPHABET INC COM CL C $0 (exited)
     GOOG0-1$0
ALPHABET INC COM CL A $0 (exited)
     GOOGL0-6$0
GABELLI HEALTHCARE & WELLNESS PRF SER A USD2500 $0 (exited)
     GRX.PRA0-2,200$0
GOLDMAN SACHS GROUP INC COM $0 (exited)
     GS0-874$0
     GS.PRD0-8,046$0
GLAXOSMITHKLINE ADR SPONSORED $0 (exited)
     GSK0-345$0
ISHARES TRUST INTRM GOV CR ETF $0 (exited)
     GVI0-583$0
GW PHARMACEUTICALS ADR SPONSORED $0 (exited)
     GWPH0-50$0
SPDR INDEX SHARES FUNDS S&P CHINA ETF $0 (exited)
     GXC0-2,262$0
HAWAIIAN ELECTRIC INDUSTRIES COM $0 (exited)
     HE0-350$0
HILTON WORLDWIDE HOLDINGS INC COM $0 (exited)
     HLT0-1,166$0
HARLEY DAVIDSON COM $0 (exited)
     HOG0-286$0
HP INCORPORATION COM $0 (exited)
     HPQ0-327$0
ISHARES TRUST IBOXX HI YD ETF $0 (exited)
     HYG0-298$0
ISHARES GOLD TRUST ISHARES ETF $0 (exited)
     IAU0-2,390$0
ISHARES TRUST NASDAQ BIOTECH ETF $0 (exited)
     IBB0-375$0
IDACORP INC COM $0 (exited)
     IDA0-319$0
ISHARES US ETF TRUST HEALTHCARE ETF $0 (exited)
     IEHS0-50$0
ISHARES TRUST 3 7 YR TREAS BD ETF $0 (exited)
     IEI0-252$0
ISHARES TRUST NORTH AMERN NAT ETF $0 (exited)
     IGE0-142$0
ISHARES TRUST SH TR CRPORT ETF $0 (exited)
     IGSB0-1,421$0
ISHARES TRUST US MED DVC ETF $0 (exited)
     IHI0-105$0
ISHARES TRUST CORE S&P MCP ETF $0 (exited)
     IJH0-207$0
ISHARES TRUST S&P MC 400GR ETF $0 (exited)
     IJK0-234$0
ISHARES TRUST CORE S&P SCP ETF $0 (exited)
     IJR0-1,520$0
INTEL CORP COM $0 (exited)
     INTC0-1,985$0
INTERNATIONAL PAPER CO COM $0 (exited)
     IP0-108$0
SPDR SERIES TRUST PORTFLI TIPS ETF $0 (exited)
     IPE0-7,364$0
INTERSTATE POWER& LIGHT CO 51 PERP PRF SERD $0 (exited)
     IPLDP0-2,448$0
ISHARES TRUST RUS 1000 VAL ETF $0 (exited)
     IWD0-500$0
ISHARES TRUST RUS 1000 GRW ETF $0 (exited)
     IWF0-38$0
ISHARES TRUST RUS MD CP GR ETF $0 (exited)
     IWP0-9$0
ISHARES TRUST RUS MDCP VAL ETF $0 (exited)
     IWS0-12$0
ISHARES TRUST US CNSM SV ETF $0 (exited)
     IYC0-36$0
ISHARES TRUST US ENERGY ETF $0 (exited)
     IYE0-212$0
CORPORATE BACKED TRUST CERTIFI 7 CERTIF 01 03 97 JC PENN $0 (exited)
     JBR0-400$0
ISHARES TRUST MRGSTR MD CP VAL ETF $0 (exited)
     JKI0-870$0
JP MORGAN ETF TRUST HIGH YLD RESRCH ETF $0 (exited)
     JPHY0-31$0
JP MORGAN CHASE & CO COM $0 (exited)
     JPM0-1,567$0
     JPM.PRG0-800$0
SPDR SERIES TRUST S&P INS ETF $0 (exited)
     KIE0-3,882$0
KIMCO REALTY CORP 5125 DEP SHS REP 1 1000TH $0 (exited)
     KIM.PRL0-3,100$0
KIMBERLY CLARK CORP COM $0 (exited)
     KMB0-1,522$0
KINDER MORGAN INC COM $0 (exited)
     KMI0-39,775$0
SPDR SERIES TRUST S&P REGL BKG ETF $0 (exited)
     KRE0-2,851$0
KONTOOR BRANDS INC COM $0 (exited)
     KTB0-246$0
LEVI STRAUSS & COMPANY COM CL A $0 (exited)
     LEVI0-100$0
SPDR SERIES TRUST SSGA US LRG ETF $0 (exited)
     LGLV0-252$0
LOWE S COMPANIES INC COM $0 (exited)
     LOW0-580$0
LADENBURG THALMANN FIN SERVICE 65 SR NTS 30 11 27 USD25 $0 (exited)
     LTSL0-33,500$0
LAS VEGAS SANDS CORP COM $0 (exited)
     LVS0-255$0
ISHARES TRUST MBS ETF $0 (exited)
     MBB0-324$0
MEDLEY LLC 725 NTS 30 01 24 USD25 $0 (exited)
     MDLQ0-30,854$0
MEDLEY LLC 6875 NTS 15 08 26 USD25 $0 (exited)
     MDLX0-15,500$0
MEDTRONIC PLC COM $0 (exited)
     MDT0-18$0
MGM RESORTS INTERNATIONAL COM $0 (exited)
     MGM0-6,674$0
MIDCOAST COMMUNITY BANCORP INC COM $0 (exited)
     COM0-6,466$0
ETF MANAGERS TRUST ETFMG ALTR HRVST $0 (exited)
     MJ0-5,352$0
MCCORMICK & COMPANY INC COM $0 (exited)
     MKC0-510$0
MAINSTAY DEFINEDTERM MUN OPPOR COM $0 (exited)
     MMD0-1,000$0
3M COMPANY COM $0 (exited)
     MMM0-292$0
MONSTER BEVERAGE CORP COM $0 (exited)
     MNST0-17$0
ALTRIA GROUP INC COM $0 (exited)
     MO0-446$0
MATCH GROUP INC COM $0 (exited)
     MTCH0-420$0
BLACKROCK MUNIHLDGS NEW JERSEY COM $0 (exited)
     MUJ0-12,478$0
NUVEEN QUALITY MUN INCOME FD COM $0 (exited)
     NAD0-926$0
NATHANS FAMOUS INC COM $0 (exited)
     NATH0-25$0
NORWEGIAN CRUISE LINE HLDGS LT COM $0 (exited)
     NCLH0-1,000$0
NCR CORP COM $0 (exited)
     NCR0-4,154$0
NEXTERA ENERGY INC COM $0 (exited)
     NEE0-292$0
NGL ENERGY PARTNERS LP 9 CUM RED PFD REP LTD PTNR $0 (exited)
     NGL.PRB0-1,500$0
NIKE INC COM CL B $0 (exited)
     NKE0-587$0
ANNALY CAPITAL MANAGEMENT INC 65 CUM RED PFD STK FIX FL $0 (exited)
     NLY.PRG0-27,000$0
     NLY.PRF0-19,000$0
NATIONAL RETAIL PROPERTIES INC DEP SHS REPSTG 1 100TH INT $0 (exited)
     NNN.PRF0-750$0
NINTENDO CO LTD ADR UNSPONSORED $0 (exited)
     NTDOY0-52$0
NUCOR CORP COM $0 (exited)
     NUE0-398$0
NUVEEN AMT FREE MUN CR COM $0 (exited)
     NVG0-3,113$0
NOVARTIS AG ADR SPONSORED $0 (exited)
     NVS0-1,337$0
NUVEEN NEW JERSEY DIVID ADVANT COM $0 (exited)
     NXJ0-738$0
NEW YORK COMMUNITY BANCORP INC DEP SHS REP 1 40 INT FXD $0 (exited)
     NYCB.PRA0-8,000$0
NEW YORK TIMES CO COM CL A $0 (exited)
     NYT0-500$0
REALTY INCOME CORP COM $0 (exited)
     O0-624$0
ORACLE CORP COM $0 (exited)
     ORCL0-28$0
INVESCO EXCHANGE TRADED FD TR DYNMC MEDIA ETF $0 (exited)
     PBS0-556$0
HIGH INCOME SECURITIES FUND SHS BEN INT $0 (exited)
     PCF0-2,275$0
PUBLIC SERVICE ENTERPRISE GRP COM $0 (exited)
     PEG0-4,145$0
PEPSICO INC COM $0 (exited)
     PEP0-8$0
PERION NETWORK LTD COM $0 (exited)
     PERI0-333$0
PFIZER INC COM $0 (exited)
     PFE0-2,851$0
ISHARES TRUST PFD AND INCM SEC ETF $0 (exited)
     PFF0-6,787$0
INVESCO EXCHANGE TRADED FUND T INTL CORP BD ETF $0 (exited)
     PICB0-1,407$0
INVESCO EXCHANGE TRADED FD TR DYNMC PHRMCTLS ETF $0 (exited)
     PJP0-424$0
INVESCO EXCHANGE TRADED FD TR BUYBACK ACHIEV ETF $0 (exited)
     PKW0-1,797$0
PHILIP MORRIS INTL INC COM $0 (exited)
     PM0-200$0
PNC FINANCIAL SERVICES GROUP DEP SHS REPR 1 4000 PFD Q $0 (exited)
     PNC.PRQ0-12,631$0
     PNC0-602$0
INVESCO EXCHANGE TRADED FD TR NASDAQ INTERNT ETF $0 (exited)
     PNQI0-938$0
PARTNERRE LTD 5875 NON CUM PRF SERF $0 (exited)
     PRE.PRF0-3,000$0
     PRE.PRG0-1,500$0
     PRE.PRI0-1,000$0
INVESCO EXCHANGE TRADED FD TR FTSE RAFI 1000 ETF $0 (exited)
     PRF0-16$0
PRIORITY INCOME FUND INC CUM PFD SER C CALLABLE $0 (exited)
     PRIF.PRC0-9,000$0
PUBLIC STORAGE DEP REP 1 1000 5375 PRF $0 (exited)
     PSA.PRV0-5,312$0
     PSA.PRW0-3,685$0
     PSA.PRD0-2,094$0
     PSA.PRC0-1,479$0
     PSA.PRB0-1,000$0
PS BUSINESS PARKS INC CALIF 525 DEP SHS CUM PFD SER X $0 (exited)
     PSB.PRX0-750$0
PHILLIPS 66 COM $0 (exited)
     PSX0-207$0
PRUDENTIAL 65 PERP PRF USD25 $0 (exited)
     PUK.PRA0-1,350$0
     PUK.PR0-800$0
FIRST TRUST EXCHANGE TRADED FU NAS CLNEDG GREEN ETF $0 (exited)
     QCLN0-500$0
QUALCOMM INC COM $0 (exited)
     QCOM0-19$0
INVESCO EXCHANGE TRADED FD TR S&P MDCP400 PR ETF $0 (exited)
     RFG0-589$0
RH COM $0 (exited)
     RH0-1,050$0
INVESCO EXCHANGE TRADED FD TR S&P500 EQL STP ETF $0 (exited)
     RHS0-249$0
COHEN & STEERS REIT & PFD INC COM $0 (exited)
     RNP0-2,894$0
EXCHANGE TRADED CONCEPTS TRUST ROBO GLB ETF $0 (exited)
     ROBO0-103$0
ROKU INC COM CL A $0 (exited)
     ROKU0-40$0
INVESCO EXCHANGE TRADED FD TR S&P500 PUR GWT ETF $0 (exited)
     RPG0-407$0
REVANCE THERAPEUTICS INC COM $0 (exited)
     RVNC0-100$0
PROSHARES TRUST PSHS ULT HLTHCRE ETF $0 (exited)
     RXL0-1,000$0
INVESCO EXCHANGE TRADED FD TR S&P500 EQL ENR ETF $0 (exited)
     RYE0-4,616$0
SBA COMMUNICATIONS CORP CL A $0 (exited)
     SBAC0-10$0
STARBUCKS CORP COM $0 (exited)
     SBUX0-619$0
ISHARES TRUST EAFE SML CP ETF $0 (exited)
     SCZ0-738$0
SPDR SERIES TRUST SSGA GNDER ETF $0 (exited)
     SHE0-79$0
ISHARES TRUST 1 3 YR TREAS BD ETF $0 (exited)
     SHY0-334$0
SPDR SERIES TRUST S&P 600 SMCP VAL ETF $0 (exited)
     SLYV0-1,112$0
SPDR INDEX SHARES FUNDS EUR STOXX SMCP ETF $0 (exited)
     SMEZ0-71$0
SCOTTS MIRACLE GRO COMPANY COM CL A $0 (exited)
     SMG0-45$0
SNAP INC COM CL A $0 (exited)
     SNAP0-150$0
SOUTHERN CO COM $0 (exited)
     SO0-661$0
SOUTHERN CALIFORNIA GAS CO 6 CUM PRFAUSD25 $0 (exited)
     6 CUM PRFAUSD250-550$0
SPDR INDEX SHARES FUNDS PORTFOLIO DEVLPD ETF $0 (exited)
     SPDW0-8,615$0
SPDR INDEX SHARES FUNDS PORTFOLIO EMG MK ETF $0 (exited)
     SPEM0-720$0
SPARK ENERGY INC 875 FIXED FLTG CUM RED $0 (exited)
     SPKEP0-56,400$0
SPDR SERIES TRUST PORTFOLIO LN COR ETF $0 (exited)
     SPLB0-5,265$0
INVESCO EXCHANGE TRADED FUND T S&P500 LOW VOL ETF $0 (exited)
     SPLV0-2,607$0
SPDR SERIES TRUST PORTFOLIO S&P 400 MID CAP ETF $0 (exited)
     SPMD0-6,310$0
SPDR SERIES TRUST PORTFOLIO SHORT ETF $0 (exited)
     SPSB0-1,963$0
SPDR SERIES TRUST PORTFOLIO S&P 600 SM CAP ETF $0 (exited)
     SPSM0-9,396$0
SPDR SERIES TRUST PORTFOLIO SH TSR ETF $0 (exited)
     SPTS0-113$0
SPDR S&P500 ETF TRUST TR UNIT ETF $0 (exited)
     SPY0-182$0
SPDR SERIES TRUST PRTFLO S&P500 HI ETF $0 (exited)
     SPYD0-106$0
SPDR SERIES TRUST PRTFLO S&P500 GW ETF $0 (exited)
     SPYG0-953$0
SPDR SERIES TRUST PRTFLO S&P500 VL ETF $0 (exited)
     SPYV0-875$0
SQUARE INC COM CL A $0 (exited)
     SQ0-100$0
STAG INDUSTRIAL INC COM $0 (exited)
     STAG0-1,138$0
STARWOOD PROPERTY TRUST INC COM $0 (exited)
     STWD0-1,216$0
SUNOCO LP COM UT REP LP $0 (exited)
     SUN0-60$0
SYSCO CORP COM $0 (exited)
     SYY0-785$0
TERADATA CORPORATION COM $0 (exited)
     TDC0-4,154$0
TENCENT HOLDINGS LIMITED COM $0 (exited)
     COM0-2,299$0
TEVA PHARMACEUTICAL INDUSTRIES ADR SPONSORED $0 (exited)
     TEVA0-298$0
TRUIST FINANCIAL CORPORATION DEP REP 1 1000 PERP PFD $0 (exited)
     TFC.PRG0-5,700$0
ISHARES TRUST TIPS BD ETF $0 (exited)
     TIP0-550$0
TJX COS INC COM $0 (exited)
     TJX0-2,393$0
THERMO FISHER SCIENTIFIC INC COM $0 (exited)
     TMO0-502$0
PROSHARES TRUST DJ BRKFLD GLB ETF $0 (exited)
     TOLZ0-997$0
TOTAL SA ADR SPONSORED $0 (exited)
     TOT0-275$0
TRAVELERS COMPANIES INC COM $0 (exited)
     TRV0-105$0
TWITTER INC COM $0 (exited)
     TWTR0-400$0
TEXAS INSTRUMENTS INC COM $0 (exited)
     TXN0-1,281$0
UBER TECHNOLOGIES INC COM $0 (exited)
     UBER0-9,556$0
ULTA BEAUTY INC COM $0 (exited)
     ULTA0-35$0
UNITED PARCEL SERVICE INC COM CL B $0 (exited)
     UPS0-9$0
US BANCORP COM $0 (exited)
     USB0-4,067$0
ISHARES TRUST MSCI MIN VOL ETF $0 (exited)
     USMV0-50$0
VANGUARD MATERIALS ETF $0 (exited)
     VAW0-470$0
VANGUARD SML CP GRW ETF $0 (exited)
     VBK0-600$0
VANGUARD LG TERM COR BD ETF $0 (exited)
     VCLT0-1,446$0
VANGUARD CONSUM DIS ETF $0 (exited)
     VCR0-650$0
VANGUARD SHRT TRM CORP BD ETF $0 (exited)
     VCSH0-839$0
VANGUARD CONSUM STP ETF $0 (exited)
     VDC0-558$0
VANGUARD FTSE DEV MKT ETF $0 (exited)
     VEA0-2,605$0
V F CORP COM $0 (exited)
     VFC0-870$0
INVESCO VAN KAMPEN TR INVT GRA COM $0 (exited)
     VGM0-2,751$0
VANGUARD INF TECH ETF $0 (exited)
     VGT0-506$0
VANGUARD DIV APP ETF $0 (exited)
     VIG0-1,514$0
INVESCO VAN KAMPEN MUN TR COM $0 (exited)
     VKQ0-8,903$0
VALLEY NATIONAL BANCORP 55 NON CUM PERP PRF SER $0 (exited)
     VLYPO0-52,669$0
VALLEY NATIONAL BANCORP 625 NON CUM PERP PRF $0 (exited)
     VLYPP0-27,013$0
VORNADO REALTY TRUST 54 PRF SER L $0 (exited)
     VNO.PRL0-4,616$0
VANGUARD REAL ESTATE ETF $0 (exited)
     VNQ0-1,805$0
VANGUARD MID CAP ETF $0 (exited)
     VO0-1,160$0
VODAFONE GROUP ADR SPONSORED $0 (exited)
     VOD0-584$0
VANGUARD MCAP GR IDXVIP ETF $0 (exited)
     VOT0-93$0
VANGUARD TT WRLD ST ETF $0 (exited)
     VT0-710$0
VANGUARD VALUE ETF $0 (exited)
     VTV0-1,728$0
VANGUARD GROWTH ETF $0 (exited)
     VUG0-838$0
VANGUARD FTSE EMR MKT ETF $0 (exited)
     VWO0-28$0
VANGUARD HIGH DIV YLD ETF $0 (exited)
     VYM0-491$0
VANGUARD INTL HIGH ETF $0 (exited)
     VYMI0-1,277$0
WELLS FARGO & COMPANY DEP REP 1 1000 585 PERP P $0 (exited)
     WFC.PRQ0-4,000$0
     WFC0-1,002$0
WISCONSIN PUB SERVICE CORP PRF 6 JN SUB NT 2073 $0 (exited)
     PRF 6 JN SUB NT 20730-50,750$0
WASHINGTON PRIME GROUP INC 75 CUM RED PFD SBI SER H $0 (exited)
     WPG.PRH0-750$0
WESTROCK CO COM $0 (exited)
     WRK0-107$0
AQUA AMERICA INC COM $0 (exited)
     WTR0-1,917$0
SPDR SERIES TRUST AEROSPACE DEF ETF $0 (exited)
     XAR0-987$0
SPDR SERIES TRUST S&P HOMEBUILD ETF $0 (exited)
     XHB0-364$0
SPDR SERIES TRUST HLTH CR EQUIP ETF $0 (exited)
     XHE0-1,607$0
SELECT SECTOR SPDR TRUST SBI MATERIALS ETF $0 (exited)
     XLB0-106$0
SELECT SECTOR SPDR TRUST ENERGY ETF $0 (exited)
     XLE0-175$0
SELECT SECTOR SPDR TRUST SBI INT FINL ETF $0 (exited)
     XLF0-56$0
SELECT SECTOR SPDR TRUST SBI CONS STPLS ETF $0 (exited)
     XLP0-300$0
SELECT SECTOR SPDR TRUST SBI INT UTILS ETF $0 (exited)
     XLU0-1,023$0
SELECT SECTOR SPDR TRUST SBI HEALTHCARE ETF $0 (exited)
     XLV0-208$0
SELECT SECTOR SPDR TRUST SBI CONS DISCR ETF $0 (exited)
     XLY0-26$0
SPDR SERIES TRUST S&P METALS MNG ETF $0 (exited)
     XME0-992$0
EXXON MOBIL CORPORATION COM $0 (exited)
     XOM0-7,878$0
XEROX HOLDINGS CORPORATION COM $0 (exited)
     XRX0-99$0
INVESCO EXCHANGE TRADED FUND T S&P SMLCP LOW ETF $0 (exited)
     XSLV0-2,518$0
22ND CENTURY GROUP INC COM $0 (exited)
     XXII0-3,000$0
ZILLOW GROUP INC COM CL C $0 (exited)
     Z0-44$0
ZILLOW GROUP INC COM CL A 0 -22 $0 (exited)
     ZG0-22$0

See Summary: Bell Rock Capital LLC Top Holdings
See Details: Top 10 Stocks Held By Bell Rock Capital LLC

EntityShares/Amount
Change
Position Value
Change
USHY +40,190+$1,427
UPRO +20,000+$553
JBLU +19,000+$170
X +22,500+$142
SVXY +21,000+$45
EntityShares/Amount
Change
Position Value
Change
ALLY -169,412-$4,414
C -69,066-$2,059
AQNA -55,259-$1,556
BA -4,486-$1,463
SPKEP -56,400-$1,449
VLYPO -52,669-$1,407
WISCONSIN PUB SERVICE CORP PRF 6 JN SUB NT 2073 -50,750-$1,365
NLY -46,000-$1,176
ETP -40,800-$1,025
ECCY -35,500-$918
EntityShares/Amount
Change
Position Value
Change
F +69,502-$932
ELY +14,263-$51
IBN +9,971+$27
QLD +8,410-$589
ITA +5,619+$52
CHWY +5,117+$215
DIS +4,233-$196
AXP +3,705-$33
TGT +3,574-$29
CCL +3,488-$242
EntityShares/Amount
Change
Position Value
Change
CHD -7,896-$803
CPB -6,325-$456
GLD -4,534-$638
IIPR -2,916-$151
PFN -2,793-$61
MSFT -2,793-$441
PHK -2,708-$101
AAPL -2,225-$1,933
PG -1,315-$370
Size ($ in 1000's)
At 03/31/2020: $64,449
At 12/31/2019: $116,159

Bell Rock Capital LLC holdings changes, total fund size, and other information presented on HoldingsChannel.com was derived from Bell Rock Capital LLC 13F filings. Link to 13F filings: SEC filings

All Stocks Held By Bell Rock Capital LLC | www.HoldingsChannel.com

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